SPIRITED AWAY – Alexander & James provide a new way to buy your premium spirits.

Posted on October 28, 2013


Luxury retail has taken a turn in recent years, with online sites offering far more than just a convenient way to shop. Consumers now expect far more than just glorified mail order, and these days they are getting it, with lightning-fast delivery, quality packaging, a no-nonsense returns policy, and dedicated, helpful customer service. Traipse to the shops and you may find you’re subjected to sales staff that range from indifferent to pushy, your product stuffed into a bag, and – should you change your mind- an obstacle course of “company policy” preventing the return of your item. Why suffer all of this when you can shop from the comfort of your own home for everything from high-end fashion to custom made jewellery?


Incredibly, one area that seems to have been neglected is that of premium spirits. Considering that connoisseurs are unlikely to find a 14 year old Clynelish in their local Tesco Express and that not everyone can easily make their way into Mayfair to do their shopping, it is surprising that this niche hasn’t been filled before. However, the void now appears to have been filled by the rather marvelous Alexander & James.


With Alexander & James, you can explore the big three spirits of whisky, gin, and vodka, as well as rum and tequila, which are ever increasing in their popularity. Whiskies include a range of single malts of various ages and regions, as well as premium blended whisky from Johnnie Walker. Gin and vodkas include Tanqueray No.Ten, Ketel One, and Ciroc, whilst the in the rum, tequila, and spirits you will find Zacapa, Don Julio, and Grand Marnier.


However, Alexander & James offer far more than simply supplying a rather nice single malt. Wisely, they have expanded upon this to include a number of gift sets that would thrill anyone come Christmas time (of legal age, of course), and accessories that would compliment any discerning drinkers bar.

Alexander & James also offer a number of experience packages, where an expert mixologist will come to your home and demonstrate their craft for up to 20 of your guests. Or an expert can come to your home to offer guidance as you sample some of their finest whiskies. There is something to please all tastes, whatever experience you choose.


On top of all this, Alexander & James provide luxury gift wrapping for every purchase. There’s no bubble wrap or packaging peanuts here, only a tasteful claret-red box lined with precision cut acoustic foam. And nestled inside every box is a little white envelope, which contains a personalised toast. How nice.

I was utterly thrilled with my order of the Dalwhinnie Distiller’s Edition, and I have no doubt that I’ll continue to use Alexander & James in the future. After all, why trudge through the streets clutching a plastic bag when you can open the front door to receive your exquisitely packed bottle?



You can buy Dalwhinnie here and for great alchhol-related gift ideas, click here.